Vivid ocean-blue sculpted soap bars topped with shells and whipped soap foam

Clearwater, Florida · small batch

Where Coastal Meets Whimsy

Dreamy, small-batch soaps & bath goods handmade with premium ingredients, a splash of magic, and a whole lot of love.

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Premium ingredients

Quality you can feel

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Small-batch magic

Handmade with care

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Parties & shows

Perfect for celebrations

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Wholesale & custom

For boutiques & shops

The collection

Find your new favorite bar.

Browse coastal-inspired glycerin soaps, gentle goat’s milk bars, and mini guest soaps. Every order ships gift-ready with boutique packaging.

Ocean-inspired dolphin and mermaid tail artisan soaps

Coastal glycerin soaps

Bright, refreshing scents with ocean-inspired designs.

✦ Gift-ready packaging
Curated collection of handcrafted small-batch soaps

Gentle goat’s milk bars

Ultra-mild, skin-loving, and naturally creamy.

✦ Gift-ready packaging
Layered ocean-themed artisan soap with dolphins and waves

Cold-process tallow soaps

Rich, nourishing, and long-lasting lather.

✦ Gift-ready packaging

5/8 oz

small batch

$6–$8

per bar

Visit the shop ↗

Limited feature · soap of the moment

Menthol Eucalyptus & Mint

An invigorating cooling cleanse with eucalyptus, mint, menthol, and creamy shea. Fresh, brisk, and perfect when you want an extra-cool shower.

Cold process · handmade in Clearwater, FL

$4.50small bar
$6.50large bar
Add to Bag ↗
Blue and cream cooling menthol eucalyptus and mint soap bars

Handcrafted with love

Our favorites.

Browse all products ↗
Tiny Tide

Tiny Tide

$10

A sweet organza bag of seaside soaps for guests, travel, gifting, or every sink.

Tish Bubbles

Tish Bubbles

$7

Scent-free glycerin soap with a surprise toy inside — bath time just got more fun.

Menthol Eucalyptus & Mint

Menthol Eucalyptus & Mint

$4.50

An extra-cool cleanse with eucalyptus, mint, menthol, and creamy shea.

Dolphin Coast

Dolphin Coast

$8

Playful dolphins, rolling waves, and a sunlit horizon with sweet orange and lavender.

Mermaid Splash

Mermaid Splash

$10

Hand-sculpted tails riding crystal blue waves — a little coast time in every bar.

More little treasures

More little treasures

Shop all

Guest soaps, seasonal pours, wax melts, and whimsical bath goods made in small batches.

Mendy, Magnolia Mermaid maker, surrounded by ocean-themed handmade soaps

Our story · meet the maker

A little magic, made by hand.

I’m Mendy, the maker behind Magnolia Mermaid. After more than 15 years of making and creating, soap still gives me the same spark it did when I poured my first batches.

My story has a little Alaska in it, a lot of Southern warmth, and the steady influence of my grandmother, who taught me that everyday things deserve beauty and care. Magnolia Mermaid is named for that Southern elegance and the whimsical coastal spirit that makes Clearwater feel like home.

I was honored with a Bronze Award for my work, but the best part is still watching a bar come to life: choosing the scent, building the color, sculpting the little details, and giving each batch time to become something special.

Today, I work in small batches using glycerin, goat’s milk, cold-process, and hand-sculpted techniques. Every bar is made slowly, with premium ingredients and the hope that a simple shower can feel like a tiny vacation.

— Mendy

Best-selling scents

Lily & Sea SaltLavenderWarm Vanilla

Find us in person

Upcoming markets & shows.

We love meeting our community face to face. Stop by to see, smell, and shop our soaps in person.

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Safety Harbor Market on Main

Safety Harbor, FL

Every Sunday

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The Market Marie

Coachman Park, Clearwater

2nd Saturday · 10am–2pm

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Dunedin Downtown Market

Dunedin, FL

Every Saturday

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The Market Marie

Clearwater, FL

Special dates — follow along

05✦

Tarpon Springs Sponge Docks

Tarpon Springs, FL

2nd Saturday monthly

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Beaches at Fort De Soto

Fort De Soto Park

Seasonal pop-ups

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Ybor City

Tampa, FL

Pop-up dates announced soon

Schedules may vary — follow us on social media for real-time updates on where we’ll be next! ✨

A note from the coast

Mermaid Mail.

Get first access to new scents, workshops, market schedules, and restocks — no spam, just soap and a sprinkle of coastal magic.

Get the good stuff

For your shelves

Wholesale & custom orders.

Our handmade soaps are available for boutiques, gift shops, spas, specialty retailers, and bulk custom orders.

Standard orders

Minimum of 12 individual bars or 1 brick.

Custom design orders

Beyond custom scents & colors: 3 brick minimum.

What we offer

  • ✦ Signature scents
  • ✦ Custom colors
  • ✦ Bulk pricing
  • ✦ Gift-ready packaging and custom labels
Wholesale details ↗

Start an inquiry

We’ll get back to you with thoughtful options and next steps.

Make a mermaid memory

Book a party.

Custom body scrub parties for every occasion. Mendy brings guided instruction, all materials, and gift-ready packaging for every guest.

Bridal showersBaby showersTeam buildingBirthday partiesGirls’ nightHoliday parties

✦ Guided instruction by Mendy

✦ All materials included

✦ Gift-ready packaging for guests

Plan your party ↗

Tell her about your party

We’ll get back to you with thoughtful options and next steps.

Get in touch

We’d love to hear from you.

Questions about a bar, a market, a custom order, or a party? We’re right here in Clearwater.

Contact page ↗

Send a note

We’ll get back to you with thoughtful options and next steps.